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BTCC / BTCC Square / Global Cryptocurrency /
BCCI Bans Crypto Firms From Bidding for Team India Sponsorship

BCCI Bans Crypto Firms From Bidding for Team India Sponsorship

Author:
Global Cryptocurrency
Published:
2025-09-02 11:52:03
11
1
BTCCSquare news:

The Board of Control for Cricket in India (BCCI) has excluded cryptocurrency and online gaming companies from bidding for Team India's title sponsorship rights. This decision reflects the Indian government's recent Online Gaming Act 2025, which prohibits online money gaming platforms.

Strict financial and compliance criteria now govern the sponsorship process. Bidders must demonstrate substantial turnover, avoid conflicts of interest, and refrain from surrogate branding tactics. The policy shift underscores India's cautious stance toward crypto-related commercial partnerships in mainstream sports.

|Square

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